As you look to the first year of the new decade, I've put together some thoughts that will help make a difference to your year and decade ahead. In the year ahead, you will discover that your growth as a person and as a profession in any space will be built around the following home truths:

Everything is a conversation
Every mail, every post and every social media response is your stamp of individuality and expression in the worldwide community of 1.17 billion users. Your Conversations will use technology platforms like blogs, social networks, wikis, podcasts, videocasts.


What you say is important
Use your conversations to inform, involve and inspire people around things that measurably make our world a joy-filled, sustainable place to live in. Whether it is delivering your strategic messages, igniting collaboration, increasing productivity or fostering knowledge sharing, what you say and how you say it is significantly important.
 
Use your conversations to drive change
As mobile computing, television, even automobiles become platforms for communication, it is vitally important for you to determine your core idea and communicate it relentlessly. Every new platform you use must answer three questions: is it good? is it affordable? is it sustainable? Beyond these questions, your conversations must take your core idea to new levels of adoption and excellence.

Have a wonderful 2011!

Welcome to www.josephfz.com, the newest frontier on the world wide web.

It is March 19, 2009 and a strangely apt day for me to begin my blog. I see this space as a way to connect with and continue dialogues that have begun in 1990 and in 2004 with the publication of my book Corporate Communications: A 21st Century Primer. This blog is about things that ceaslessly fascinate me: Arts, Branding, Communications, Culture, History, Leadership, Music,  Travel and, of course, that strange buzz that we all share called Life.

This Blog is, for me, New Territory. It is a brave new world. And, what you think will certainly make the difference. This picture was taken from a hike through Hong Kong's windswept New Territories. It is breathtakingly beautiful country. And I thought I should share this memory with you. It is a metaphor for the journey that we all share. While you are visiting this new frontier, leave a message that will help chart the future of this site.

Thank you...and look forward to seeing you again!