As you read these lines, this blog will cruise past its 52nd week in the Social Media space. In March 2009, when I began www.josephfz.com, social media became the most popular platform of interaction on the World Wide Web, crossing e-mail for the first time since 1993.
For over 1.15 billion users, Twitter, Facebook, LinkedIn have become a powerful way to communicate.
Social Media is our brave new world. It offers unexplored territory and new frontiers. And it challenges our notions of transparency—and privacy. It asks for a new understanding and focus as we step into new ways of communicating and responding in this new era. In turn, we will step into the realms of opportunity offered by LinkedIn, Twitter, Facebook and their cousins.
For organizations, social media works at three levels: to engage employees, deliver strategy and drive business results. Watch the Pioneers. They already begun to move towards employee and executive blogs, online video, and internal Twitter-style forums. Social media is today delivering key strategic messages, stimulating work place collaboration and knowledge sharing. And all this, while improving productivity.
My one year in this space has been incredible. Thanks for sharing it.
